WHY COMPANIES PROVIDES YOU THE FREE STUFF?
Consumers love freebies. Especially when it’s about girls collection. Ladies are desperate for that. Companies mostly gain profit from this curiosity of customers. Sometimes companies also provide free product when customers are not happy with the product. To stop customers from switching to another product of different companies, they usually provide that product for free to the customers. If a customer files a complaint regarding a product, then the company apologize. Also, allow the customer to keep it for free to protect themselves from bad ratings.
WHY DO COMPANIES SELL THEIR PRODUCTS FOR FREE?
How to get free products?
1. TO BOOST SALES FREE
Companies sell their product for free to expand there market. People never leave a product which they are getting for free. This is the technique of Business expansion.
2. TO GAIN CUSTOMERS
Companies always think of attraction. They want to impress customers and want to stand in the market of competition. So they sell their product for free to gain more and more customers.
3. TO GAIN PROFIT
Now, you might be thinking that how selling for free will give profit to the company? Increase in a number of customers increases the market value of the company. Companies gain profit in very small ratio but this proves the fact that “Money makes Money”.
4. TO GAIN TRUST OF PEOPLE
Marketers have observed it over and over that when you start trusting a brand you obligated to buy more. Free products make customers loyal towards your brand because they found your product best at that price.
SOME COMPANIES PROVIDING YOU THE FREE PRODUCTS
The company that hits top position in the list is Girlfriend Collective. The company produces leggings for girls. They gave away free leggings if you shared a link of there website on social media. This is a kind of publicity that gave a huge startup to the company. The promotion became so popular that it crashed Facebook’s share button.
The company sells software to the students to prepare for there SAT/ ACT. Testive offers two different products and one is just promo of a second. The first free software that helped students was developed to compete with other free testing software. Obviously, this proves the fact that, Testive invested money to make money.
MailChimp’s premium Software, another software company which wants to get there hands on analytics. The company played a game before. They asked customers to bring two thousand subscribers to them and get a free version of its tech. This way they gain profit and satisfies the customers as well.
This last example will prove to you that giving free products will work at each and every level of your business game. Principle Northwest is a security company of e-commerce. Principle Northwest’s motive was to corner the companies like Scout, Fortress from the market. And they accomplished their motive by providing free service to customers.